From $30/Day Higher Rates to Proven ROI in Land Work
Landman compensation, field broker value, and project management accountability are at the heart of today’s land management challenges. In this segment, Brent Broussard and Kyle Reynolds provide experienced, practitioner-focused guidance on how land professionals can justify day rates, communicate the value of skilled work, and negotiate transparent billing practices that align with project ROI, across oil, gas, and renewables.
You’ll hear how top field brokers are differentiating themselves by leveraging technology and better project data, allowing them to provide proof of results, from lease acquisition timelines to title work efficiency. They candidly address why landmen shouldn’t undercut pricing to compete, and instead, how to build a reputation for reliability, accountability, and skill.
There’s real-world talk about billing models (day rates, retainers, and bonus structures) and how operators can evaluate the true cost of land administration.

